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Confidentiality policy

Protection of private life

Boutique Option and your privacy

For more than 25 years, the name "Boutique Option" has been synonymous with trust. You are an important customer and we are committed to respecting the trust you place in us.

This document outlines the privacy policy of the Boutique Option. It describes each of the steps we take to protect the personal information of our customers, as well as to collect, use, retain and disclose such information, whether we obtain it online, or through the offer and the provision of one of our services.

What is "personal information"?

By "personal information" we mean any information used to identify a person, but not including certain company details of an employee of an organization. This is information such as the name, address, phone number, date of birth, credit card numbers, purchase history and email address of a person.

Collection, Use and Disclosure of Your Personal Information - Offering Products and Services

Boutique Option collects, uses and discloses your personal information for the purpose of offering you products and services and to inform you about products and services that may be of interest to you. In addition, it collects, uses and discloses your personal information in order to comply with the laws and regulatory requirements put in place, as well as for purposes permitted or required by applicable laws.

a) Picking
We collect your personal information as part of our offer of products and services, including when you:

- contact a representative of our customer service;
- you sign up for our newsletter or any of our communication vehicles;
- enter a contest, promotional event or survey;
- you register with our client file or use our personalized shopping service;
- interact with Boutique Option on social media.

We collect your personal information for many purposes, including:

- Manage our activities and create accounts that are kept up-to-date for you
- confirm your identity to ensure our mutual protection;
- offer you products, services and promotions, and confirm your eligibility for our offers;
- provide you with information about our products, services and promotions;
- compile statistics and produce comprehensive reports for internal use;
- comply with applicable laws and regulatory requirements;

Most often, we collect your personal information directly from you. We may also obtain certain personal information from other sources. Unless otherwise provided by law, we will ask you to give us your consent before collecting any of your personal information from other sources.


b) Use
We will not use your personal information for purposes other than those for which it was collected without your consent. From time to time we may wish to use your personal information for new or additional purposes. You will then have to allow us to use your personal information for such purposes before we can do so.

In addition, some in-store retailers called dealers may collect information about you. Unless otherwise noted at the time of collection, any personal information obtained by these organizations is collected on behalf of Boutique Option and will be used and stored by Boutique Option. These organizations may be subject to their own privacy policies, which will also apply to the information they collect about you. They can provide you with a copy of their privacy policy.

We may use your personal information for the purposes for which you provided it to us.For example :

When you make a purchase or return a product:

We will use your personal information, if necessary, to process your transactions (including payments and delivery), to confirm your identity and address, and to administer our post-purchase survey. When we make returns, we may ask you to provide us with personal information to prevent fraud.

When you subscribe to our newsletter or any of our communication vehicles:

We will use your personal information to send you our newsletter by email. If you wish to cancel your newsletter subscription, please click on the "cancel my registration" button at the bottom of each email. If you sign up for our newsletter, we may use your personal information to send you special offers / promotional materials by mail.

When you sign up for our client file or use our personalized shopping service:

The information you provide when you register for our client file is collected by Boutique Option to administer our Proactive Customer Management Program. This information may be shared with our affiliates if you register with the client file of certain counters. If you would like your name removed from our client file, please contact a sales manager at the store where you gave your information. If you use our personalized shopping service, your personal information will be used to select items, deliver merchandise and process payments and returns.

When you interact with Option Shop on social media:

When you interact with us on social media, the personal information you provide may be used to confirm your identity, respond to your requests, questions or comments related to customer service and take any action deemed necessary to answer any other questions or concerns. messages you have posted.


c) Disclosure
We may share the information gathered with the entire Boutique Option Group and with our current and future affiliates. In addition, we may disclose your personal information to third parties as follows:

- with your explicit consent;
- for the purpose of debt collection;
- for loss prevention and fraud prevention purposes;
- where required or permitted by law
- related to actual or potential sales from all segments of the Company (in such a case, we will only disclose your personal information if we are satisfied that the other party will take appropriate steps to ensure the security of your information and that it will return them to us if the transaction is not concluded);
- for optional marketing purposes (see "Collection, Use and Disclosure of Your Personal Information for Optional Purposes" below).

From time to time, we may collaborate with other organizations to offer you products and services and deliver them on our behalf.


d) Consent
Your consent to the collection, use and disclosure of your personal information for marketing purposes is optional and does not constitute a condition for the processing of your purchase. You can withdraw this consent at any time. Due to distribution schedules, you may continue to receive offers for a short period of time while we are processing your request. To withdraw your consent, contact the privacy office of Boutique Option.

Maintaining and safeguarding your personal information

Boutique Option has taken the necessary security measures to protect your personal information against unauthorized access, loss and theft.

Boutique Option limits access to your personal information to its partners and subcontractors who need it to provide you with the products and services for which your information was collected.

Boutique Option stores your information as long as necessary to fulfill the stated purpose. Your information is then destroyed safely.

To obtain a copy of the Boutique Option Privacy Policy, review or correct your personal information, withdraw your consent to the use of your personal information, or for any questions regarding the protection of personal information at Boutique Option , contact our office of protection of the private life:

Headquarters - Boutique Option
120 Grande-Côte
Boisbriand, Quebec
J7G 1B9


Changes to our Privacy Policy

Our website contains the most recent version of the Privacy Policy; please check back regularly for any changes.

Date last updated: June 20, 2018

Protection of privacy - Website

This website is owned by Option, which operates in conjunction with its affiliates.

To ensure transaction security, we use Secure Sockets Layer (SSL), which encrypts all the information you send us electronically. Encryption protects your data by scrambling it even before it leaves your computer. When our site receives a communication, we make all commercially reasonable efforts to ensure its security in our systems. Unfortunately, no data transmission over the internet or any wireless communication network can be guaranteed as absolutely safe. Therefore, we can not guarantee the security of the data you transmit to us; you do it at your own risk. 

Illegal activities
Our site reserves the right to collaborate with local, provincial, national and international authorities in the investigation of inappropriate or unlawful activities, which may require the transmission of personal information.

Your web browser places cookies on your hard drive. Our site uses them to store information you have given them, which means you do not have to enter them each time you visit us. Cookies also help us determine which parts of the site are popular by showing us how you and others use our site. For more information about witnesses, including how to refuse them.

Invisible pixels
This site uses invisible pixels embedded in the code of the web page. Used for the same purpose as cookies, web beacons collect non-personal information about the user's browsing habits, which we analyze later to improve the user experience of our site.

Date last updated: June 20, 2018